MR
Fast, credible, built to convert.

Websites Built for Speed, SEO, and Conversion

Custom websites, e-commerce stores, and landing pages — built on the right platform for the job, and optimised from day one.

Overview

A website is often the first real interaction a potential customer has with a business — and a slow, dated, or confusing one costs conversions and search visibility before a visitor even reads a word of content.

This service covers custom websites, e-commerce stores, and landing pages, built on the right platform for the actual business — WordPress, Shopify, or a custom Next.js build — with speed and SEO treated as requirements from day one, not an afterthought.

Common problems

What usually brings sellers here

A slow-loading site quietly costing conversions and search rankings
A design that looks dated and undermines trust before a visitor reads anything
A site that isn't properly mobile-friendly, despite most traffic coming from phones
No clear conversion path — visitors arrive with no obvious next step
A business built on the wrong platform for its actual needs, causing constant workarounds
A previous developer who disappeared after launch, with no ongoing support
A site that wasn't built with SEO in mind, requiring rework later just to be indexable properly
An old CMS with security or plugin issues nobody's kept up to date
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How I can help

WordPress
Shopify
Next.js
React
Custom Websites
Business Websites
Portfolio Websites
Landing Pages
Ecommerce Stores
API Integration
Speed Optimisation
SEO Ready Development
My process

How an engagement actually runs

1

Requirements & platform choice

The right platform — WordPress, Shopify, or custom — chosen for the actual business, not by default.

2

Design & structure

A site structured around clear conversion paths and real content hierarchy, not just visual polish.

3

Build

Development with SEO, speed, and accessibility built in from the start, not bolted on afterwards.

4

Testing & launch

Cross-device and cross-browser testing before anything goes live.

5

Handover & support

Clear documentation and an agreed level of ongoing support after launch.

Benefits

What changes once this is in place

A site that loads fast, on the platform that actually fits the business
SEO-ready structure from launch, not a rebuild six months later
A clear conversion path instead of a site that just looks nice
Documentation and support that doesn't disappear after launch
A site built to be extended later, not thrown away when the business grows
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Scope

What's included, and what isn't

So you know what you're getting before we speak, not after.

Included

Platform recommendation based on what the business actually needs — WordPress, Shopify, or a custom Next.js build
Design and build, including the page structure search engines and buyers both need
Mobile and speed optimisation, treated as part of the build rather than a later fix
SEO-ready development: clean markup, metadata, and a URL structure that will not need undoing
API and third-party integrations where the business depends on them
Migration from an existing site with redirects mapped so existing rankings are preserved

Not included, or scoped separately

Hosting and domain costs, which are billed to you directly by the provider
Ongoing content writing after launch, unless agreed as a separate arrangement
Paid advertising or ongoing SEO work — a well-built site is the foundation, not the traffic
Stock photography licensing and premium plugin or theme licences
Working together

Cost and timing

How pricing works

Depends heavily on scope, platform, and features — scoped after understanding the actual requirements, not from a fixed package price. A brochure site and an e-commerce build are not the same project.

  • Number of pages and templates
  • Platform, and whether custom development is genuinely needed
  • E-commerce complexity: catalogue size, payment and shipping rules
  • Integrations with existing systems, and whether a migration is involved

How long it takes

Ranges from a couple of weeks for a simple site to a few months for a complex e-commerce build. Content is usually the bottleneck, not development.

Scope and structure
Requirements, sitemap and platform decision before design starts.
Build
Design and development, with speed and markup handled as you go.
Migration and launch
Redirects mapped and tested so existing search visibility survives the move.
FAQ

Frequently asked questions

How much does a custom website cost?

Depends heavily on scope, platform, and features — scoped after understanding the actual requirements, not from a fixed package price.

How long does it take to build a website?

Ranges from a couple of weeks for a simple site to a few months for a complex e-commerce build.

WordPress, Shopify, or a custom build — which is right for me?

Depends on how much content editing is needed, budget, and technical comfort with the platform. Discussed openly based on the actual business, not defaulted to whichever is easiest to sell.

Will my new website be SEO-friendly?

Yes — technical SEO fundamentals (speed, structure, indexability) are part of the build itself, not a separate add-on service.

Do you provide ongoing support after launch?

Yes, support arrangements are agreed as part of the project scope, not assumed or left vague.

Can you redesign an existing site instead of building from scratch?

Yes — redesigns and rebuilds of existing sites are common work, not just greenfield builds.

Blog

Related reading

This service connects closely with SEO, Google Ads, and AI Automation.

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